Privacy policy

This Privacy Policy explains how adayostyle.shop collects, uses, discloses and otherwise processes personal information when individuals visit our website, communicate with us, create or use available customer features or purchase products through our online store.

For questions concerning privacy or personal information, contact:

Email: info@adayostyle.shop

For purposes of personal information processed directly in connection with the operation of this online store, references to “adayostyle.shop,” “we,” “us” and “our” refer to the operator of adayostyle.shop.

We seek to process personal information consistently with applicable United Kingdom data-protection requirements, including the UK GDPR and Data Protection Act 2018 where applicable.

1. Information We May Collect

Depending on your interaction with adayostyle.shop, we may collect information including:

Identity Information

This may include:

• Name;
• Account username;
• Billing identity details; and
• Other identifiers supplied when placing an order.

Contact Information

This may include:

• Email address;
• Delivery address;
• Billing address; and
• Other contact details voluntarily supplied.

Order Information

This may include:

• Products ordered;
• Product variations;
• Order number;
• Order value;
• Transaction status;
• Shipping information;
• Returns;
• Refunds; and
• Customer-service records.

Payment Information

Payments may be processed through third-party payment providers.

Depending on the payment method used, payment providers may process payment-card, bank-account or digital-payment information necessary to complete a transaction.

We do not necessarily receive or independently retain complete payment-card credentials.

Device and Technical Information

When you use our website, certain technical information may be collected automatically, including:

• IP address;
• Browser type;
• Device type;
• Operating system;
• Cookie identifiers;
• Website interaction information;
• Referral information; and
• Similar technical data.

Communications

If you contact us, we may retain information contained in your communication and our response.

2. How We Use Personal Information

We may process personal information for purposes including:

• Processing and fulfilling orders;
• Accepting and administering payments;
• Arranging shipping and delivery;
• Providing order confirmations;
• Providing customer support;
• Processing cancellations, returns and refunds;
• Maintaining customer accounts;
• Detecting or preventing fraud;
• Protecting website and transaction security;
• Maintaining records;
• Complying with legal and regulatory requirements;
• Resolving disputes;
• Enforcing contractual terms;
• Improving our website and customer experience;
• Conducting appropriate analytics;
• Managing inventory and fulfilment;
• Communicating operational information; and
• Sending marketing communications where legally permitted.

ICO guidance requires privacy information to explain the purposes and lawful bases for processing, recipients, retention criteria and relevant individual rights.

3. Lawful Bases

Depending on the processing activity, we may rely on one or more lawful bases permitted by UK data-protection law.

Contract

We may process information where necessary to enter into or perform a contract with you, including processing an order, accepting payment, delivering goods and administering a return.

Legal Obligation

We may process information where necessary to comply with applicable legal, tax, accounting, regulatory or consumer-protection obligations.

Legitimate Interests

We may process certain information where necessary for legitimate business interests, provided those interests are not overridden by your rights and interests.

Such interests may include:

• Protecting our business against fraud;
• Securing our website;
• Maintaining operational records;
• Improving services;
• Understanding website performance; and
• Protecting or establishing legal rights.

Consent

Where consent is legally required, including for certain marketing or non-essential cookie activities, we may rely on your consent.

Where processing is based on consent, you may withdraw that consent subject to applicable law.

4. Shopify and Ecommerce Service Providers

Our online store may use Shopify technology to support ecommerce functionality.

We may also engage service providers for functions such as:

• Hosting;
• Checkout;
• Payment processing;
• Fraud prevention;
• Analytics;
• Customer communications;
• Fulfilment;
• Shipping;
• Logistics;
• Information technology; and
• Website security.

These organisations may process personal information where reasonably necessary to provide their services, subject to applicable contractual and legal protections.

5. Sharing Personal Information

We do not disclose personal information indiscriminately.

We may share information where reasonably necessary with categories of recipients such as:

• Ecommerce platform providers;
• Payment processors;
• Banks and financial service providers;
• Fraud-prevention services;
• Shipping carriers;
• Warehousing and fulfilment providers;
• Customer-service providers;
• Technology providers;
• Analytics providers;
• Professional advisers;
• Government authorities; and
• Courts or regulators where legally required.

We may also disclose information where reasonably necessary to protect our rights, customers, systems or business from fraud, abuse or unlawful activity.

6. Cookies and Similar Technologies

adayostyle.shop may use cookies, pixels, local storage and similar technologies.

These technologies may support:

• Essential website functionality;
• Shopping-cart functionality;
• Checkout;
• Account functionality;
• Security;
• Fraud prevention;
• User preferences;
• Analytics; and
• Marketing where permitted.

Under ICO guidance, visitors should be informed about cookies, and where cookies are not strictly necessary, appropriate user agreement is generally required before using them.

Where required, we use or support consent controls for non-essential cookies and similar technologies.

7. Marketing Communications

Where permitted by law, we may send information about products, promotions or other commercial updates.

Where consent is required, marketing communications will be sent on the basis of appropriate consent or another permitted legal basis.

You may unsubscribe from marketing emails using the unsubscribe functionality provided in the communication or by contacting:

info@adayostyle.shop

Objecting to direct marketing will not prevent us from sending necessary transactional communications relating to an order.

Under UK GDPR principles, individuals have an absolute right to object to processing of personal data for direct-marketing purposes.

8. Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected and for legitimate legal, regulatory, accounting, fraud-prevention, dispute-resolution and contractual requirements.

The relevant retention period may depend on:

• The nature of the information;
• The purpose for processing;
• Whether an account remains active;
• Whether a transaction remains unresolved;
• Applicable statutory retention requirements;
• Potential disputes; and
• Security considerations.

Information that is no longer reasonably required will be deleted, anonymised or otherwise appropriately handled, subject to technical and legal limitations.

9. International Transfers

Some service providers supporting our ecommerce operations may process information in countries outside the United Kingdom.

Where UK data-protection law requires safeguards for an international transfer, we seek to use appropriate mechanisms or service providers that implement applicable protections.

These mechanisms may include applicable adequacy regulations or recognised contractual safeguards.

10. Security

We take reasonable organisational and technical measures intended to protect personal information against:

• Unauthorised access;
• Accidental loss;
• Unlawful disclosure;
• Misuse;
• Alteration; and
• Destruction.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

Customers should use reasonable precautions when using online services, including protecting account passwords and devices.

11. Your Privacy Rights

Subject to applicable conditions and exemptions, individuals may have rights including:

• The right to be informed;
• The right of access;
• The right to rectification;
• The right to erasure;
• The right to restrict processing;
• The right to data portability in applicable circumstances;
• The right to object to certain processing; and
• Rights relating to certain automated decision-making.

These rights vary depending on the nature and lawful basis of the processing. ICO guidance expressly identifies rights including access, rectification, erasure, restriction, objection and data portability.

To submit a privacy request, contact:

info@adayostyle.shop

We may request information reasonably necessary to verify identity before completing a request.

12. Withdrawal of Consent

Where we rely on consent, you may withdraw that consent at any time.

Withdrawal does not retrospectively make processing unlawful where the processing was lawful before consent was withdrawn.

13. Children

Our store is intended for general retail customers and is not designed for the deliberate collection of children's personal information without appropriate authority.

If we become aware that personal information has been collected in circumstances requiring parental or guardian involvement and that involvement is absent, we may take appropriate steps to delete or restrict the information.

14. Automated Fraud and Security Screening

Orders and website interactions may be subject to automated or semi-automated fraud and security checks.

These checks may evaluate transactional and technical information to identify potentially fraudulent, abusive or unauthorised activity.

Where applicable law gives an individual rights relating to a qualifying solely automated decision that produces legal or similarly significant effects, those rights will be respected.

15. Third-Party Websites

Our website may contain links to third-party websites or services.

We are not responsible for the independent privacy practices of unrelated third parties.

Customers should review the privacy information provided by any third-party service they choose to use.

16. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect:

• Legal developments;
• Operational changes;
• Changes to technology;
• Changes to service providers; or
• Improvements to our privacy practices.

The updated version will be published on adayostyle.shop with an updated revision date where appropriate.

17. Complaints

If you believe your personal information has been handled incorrectly, please contact us first so that we can consider your concern:

Email: info@adayostyle.shop

Individuals in the United Kingdom may also have the right to make a complaint to the Information Commissioner's Office (ICO).

ICO guidance states that organisations processing the information of people in the UK should inform them about their right to complain to the ICO.

18. Contact Us

For questions about this Privacy Policy or your personal information:

adayostyle.shop
Email: info@adayostyle.shop